Preface |
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viii | |
Acknowledgments |
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ix | |
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Getting Started in Real Estate |
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1 | (34) |
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1 | (1) |
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1 | (1) |
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What It Means To Be a Real Estate Professional |
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2 | (1) |
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Real Estate and the Economy |
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2 | (1) |
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Trends in Real Estate Brokerage |
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3 | (1) |
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The Real Estate Marketplace |
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3 | (2) |
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An Overview of General Brokerage |
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5 | (2) |
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Broker/Salesperson Relationships |
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7 | (5) |
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Salesperson/Salesperson Contracts |
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12 | (1) |
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12 | (4) |
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Success and Your Attitude |
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16 | (1) |
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Professional Designations |
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17 | (2) |
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19 | (6) |
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25 | (5) |
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30 | (2) |
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32 | (1) |
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33 | (2) |
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Ethics, Fair Housing, and Trust Funds |
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35 | (30) |
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35 | (1) |
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35 | (1) |
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36 | (2) |
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38 | (1) |
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Fair Housing and Antidiscrimination Legislation |
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38 | (11) |
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Commissioner's Rules and Regulations |
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49 | (1) |
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50 | (1) |
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50 | (1) |
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51 | (9) |
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60 | (1) |
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61 | (2) |
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63 | (2) |
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65 | (51) |
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65 | (1) |
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66 | (1) |
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Understanding Disclosures |
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66 | (1) |
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Fiduciary Responsibility and Disclosures |
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67 | (2) |
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69 | (5) |
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Real Estate Transfer Disclosure |
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74 | (1) |
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Agent's Inspection Disclosure |
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74 | (7) |
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Disclosure of Death or AIDS |
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81 | (1) |
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Natural Hazards Disclosure |
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82 | (4) |
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Environmental Hazards Disclosure |
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86 | (3) |
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89 | (1) |
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Common Interest Subdivision |
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90 | (1) |
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Mello-Roos Bond Disclosure |
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91 | (1) |
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91 | (7) |
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98 | (2) |
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100 | (1) |
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California Association of Relators® |
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100 | (1) |
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101 | (10) |
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111 | (2) |
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113 | (1) |
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114 | (2) |
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116 | (25) |
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116 | (1) |
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116 | (1) |
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117 | (1) |
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117 | (5) |
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122 | (1) |
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123 | (4) |
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Other Prospecting Methods You Can Use |
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127 | (7) |
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134 | (1) |
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135 | (2) |
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Develop a Prospecting Plan |
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137 | (1) |
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137 | (1) |
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138 | (1) |
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138 | (1) |
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139 | (2) |
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Listing Presentation Package |
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141 | (26) |
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141 | (1) |
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141 | (1) |
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Competitive Market Analysis |
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142 | (6) |
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Estimated Seller's Proceeds |
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148 | (1) |
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The Listing Presentation Manual |
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149 | (1) |
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150 | (10) |
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160 | (4) |
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164 | (1) |
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165 | (1) |
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165 | (2) |
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167 | (28) |
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167 | (1) |
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167 | (1) |
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168 | (7) |
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Analysis of the Exclusive-Authorization-and-Right-To-Sell Listing Form |
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175 | (8) |
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Analysis of the Exclusive-Authorization-To-Acquire-Property Agreement (Buyer Listing) |
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183 | (1) |
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184 | (6) |
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190 | (1) |
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191 | (2) |
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193 | (2) |
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195 | (30) |
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195 | (1) |
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195 | (1) |
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Owner-Agent Communications |
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196 | (7) |
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Necessary Information and Disclosures |
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203 | (2) |
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205 | (1) |
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206 | (1) |
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206 | (15) |
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221 | (1) |
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221 | (2) |
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223 | (1) |
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223 | (2) |
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225 | (28) |
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225 | (1) |
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225 | (1) |
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226 | (1) |
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The AIDA Approach to Advertising |
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226 | (1) |
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Choosing Advertising Media |
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227 | (15) |
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Advertising Effectiveness |
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242 | (2) |
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Legal Implications of Advertising |
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244 | (2) |
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246 | (2) |
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248 | (1) |
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248 | (3) |
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251 | (1) |
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251 | (2) |
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The Buyer and the Property Showing |
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253 | (24) |
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253 | (1) |
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253 | (1) |
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254 | (6) |
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260 | (9) |
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269 | (5) |
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274 | (1) |
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274 | (1) |
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275 | (1) |
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275 | (2) |
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Obtaining the Offer and Creating the Sales Agreement |
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277 | (34) |
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277 | (1) |
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277 | (1) |
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278 | (5) |
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283 | (10) |
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The California Residential Purchase Agreement and Joint Escrow Instructions |
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293 | (14) |
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307 | (1) |
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307 | (1) |
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308 | (1) |
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309 | (2) |
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311 | (22) |
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311 | (1) |
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311 | (1) |
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312 | (10) |
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322 | (4) |
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326 | (1) |
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327 | (3) |
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330 | (1) |
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331 | (1) |
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331 | (2) |
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333 | (42) |
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333 | (1) |
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334 | (1) |
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Interest Rates and the Real Estate Market |
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334 | (1) |
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335 | (1) |
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Primary and Secondary Financing |
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335 | (1) |
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336 | (1) |
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337 | (8) |
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345 | (1) |
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345 | (13) |
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Choosing Among Loan Categories |
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358 | (2) |
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360 | (11) |
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Regulation of Real Estate Financing |
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371 | (1) |
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372 | (1) |
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373 | (1) |
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374 | (1) |
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Escrow and Title Insurance |
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375 | (22) |
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375 | (1) |
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375 | (1) |
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376 | (13) |
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389 | (4) |
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393 | (1) |
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394 | (1) |
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395 | (2) |
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397 | (41) |
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397 | (1) |
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397 | (1) |
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398 | (8) |
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406 | (23) |
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429 | (5) |
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434 | (1) |
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434 | (2) |
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436 | (1) |
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436 | (2) |
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Property Management and Leasing |
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438 | (40) |
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438 | (1) |
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438 | (1) |
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The Property Management Field |
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439 | (5) |
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Types of Property Managed |
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444 | (6) |
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450 | (1) |
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450 | (1) |
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451 | (5) |
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456 | (3) |
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459 | (13) |
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472 | (2) |
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474 | (2) |
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476 | (1) |
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476 | (2) |
Appendix: Internet Sites for Real Estate Professionals |
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478 | (5) |
Glossary |
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483 | (20) |
Index |
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503 | |