part 1 The Concepts and Techniques of Strategic Management |
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The Strategic Management Process: An Overview |
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2 | (28) |
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Establishing Company Direction: Developing a Strategic Vision, Setting Objectives, and Crafting a Strategy |
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30 | (42) |
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Industry and Competitive Analysis |
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72 | (42) |
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Evaluating Company Resources and Competitive Capabilities |
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114 | (34) |
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Strategy and Competitive Advantage |
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148 | (50) |
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Strategies for Competing in Globalizing Markets |
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198 | (26) |
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New Business Models and Strategies for the Internet Economy |
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224 | (24) |
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Tailoring Strategy to Fit Specific Industry and Company Situations |
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248 | (32) |
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Strategy and Competitive Advantage in Diversified Companies |
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280 | (38) |
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Evaluating the Strategies of Diversified Companies |
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318 | (26) |
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Building Resource Strengths and Organizational Capabilities |
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344 | (34) |
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Managing the Internal Organization to Promote Better Strategy Execution |
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378 | (30) |
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Corporate Culture and Leadership---Keys to Effective Strategy Execution |
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408 | (33) |
part 2 Readings in Strategic Management |
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Building Your Company's Vision |
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441 | (1) |
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A Dynamic View of Strategy |
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442 | (15) |
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Is Strategy Making a Difference? |
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457 | (18) |
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What Makes Savvy Global Leaders? |
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475 | (9) |
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The Balanced Scorecard: A Necessary Good or an Unnecessary Evil? |
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484 | (15) |
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Competitive Advantage and Internal Organizational Assessment |
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499 | (13) |
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Dynamics of Core Competencies in Leading Multinational Companies |
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512 | (14) |
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Developing a Knowledge Strategy |
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526 | (19) |
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The Strategic Potential of a Firm's Knowledge Portfolio |
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545 | (14) |
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Timing---The Bedrock of Anticipatory Management |
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559 | (13) |
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Strategies to Turn Adversity into Profits |
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572 | (14) |
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Playing in the Giant's Field: Strategies for Effectively Competing in the Global Marketplace |
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586 | (15) |
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Leveraging the Rewards of Strategic Alliances |
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601 | (5) |
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Bringing Silicon Valley Inside |
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606 | (16) |
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Leveraging the Web for Corporate Success |
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622 | (11) |
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Creating Corporate Advantage |
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633 | (15) |
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Creating the Boundaryless Organization |
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648 | (8) |
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Putting People First for Organizational Success |
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656 | (16) |
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Designing Management Training and Development for Competitive Advantage: Lessons from the Best |
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672 | (16) |
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Adding Cultural Fit to Your Diligence Checklist |
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688 | (9) |
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Five Common Mistakes in Designing and Implementing a Business Ethics Program |
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697 | (56) |
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Codes of Conduct for Multinational Corporations: An Idea Whose Time Has Come |
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753 | |
indexes |
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I-1 | |
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I-6 | |