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Isa Engleberg is a Professor of Speech Communication and Director of the Humanities Resource Center at Prince George's Community College in Largo, Maryland. She is coauthor of two other Houghton Mifflin Communication titles: Presentations in Everyday Life, with John Daly, and Working in Groups, with Dianna Wynn. In NCA she has served as President, Chair of the Research Board, and as a member of the Administrative Committee. She has planned many NCA conferences and has published more that 30 articles in a variety of publications. Isa has won numerous teaching and service awards, including NCA's Outstanding Community College Educator award and the President's Medal at Prince George's Community College.
Presentations in Everyday Life Strategies for Effective Speaking
by Engleberg, Isa N.; Daly, John A.Edition: 2nd
Format: Paperback
Pub. Date: 2004-02-11
Publisher(s): Pearson
List Price: $158.40
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Author Biography
Table of Contents
| The Basics | |
| Presentation Speaking | |
| The Real World of Presentation Speaking | |
| What Is Presentation Speaking? | |
| Basic Principles of Presentation Speaking | |
| How Communication Works Becoming an Effective Speaker | |
| Listening and Critical Thinking | |
| What Is Listening? | |
| Learning to Listen | |
| Listening to Your Audience | |
| What Is Critical Thinking? | |
| Adapting to Different Ways of Thinking | |
| Building Presentation Confidence | |
| What Is Presentation Anxiety? | |
| Becoming a Confident Speaker Just Do It | |
| Preparation | |
| Purpose and Topic Topic Versus Purpose Determining Your Purpose From Purpose to Topic | |
| Audience Analysis and Adaptation Audience-Focused Communication | |
| Researching Your Audience | |
| Gathering Audience | |
| Information Analyzing and Adapting to Your Audience | |
| Mid-Presentation Adaptation | |
| Speaker Credibility and Ethics | |
| Components of Speaker Credibility | |
| Developing Credibility Ethos and Ethics | |
| Good Speeches by Good Speakers | |
| The Good Audience | |
| Logistics and Occasion | |
| Why Place and Occasion Matter Logistics Occasion Dress and Appearance Link Purpose, Audience, and Place | |
| Content and Organization | |
| Supporting Material Support Your Ideas Research Strategies Documentation | |
| Organization Why Organization Matters | |
| How to Get Organized Organizational Patterns Match the Format to the Content | |
| Organizational Tools Getting Ready to Outline | |
| The Formal Outline Connecting Your Key Points Creative Organization | |
| Introductions and Conclusions | |
| Introductions as Mini-Presentations | |
| Ways to Begin Starting Strong Last Impressions | |
| Last Conclusions as Mini-Presentations | |
| Ways to End Ending Effectively | |
| Engaging Your Audience | |
| Engaging Language | |
| The Power and Perils of Language | |
| The Nature of Language Style Presentation Principles and Language | |
| Generating Interest Overcoming Audience Disinterest | |
| The Power of Stories | |
| The Benefits of Audience Participation Summing up Interest Factors Break the Rules | |
| Performance | |
| Performance and Practice Choosing How to Deliver Your Presentation Practice Mid-Performance Decisions | |
| Vocal Delivery Developing an Effective Speaking Voice Components of an Effective Voice Clarity and Correctness | |
| Physical Delivery Making a Good Physical Impression Delivering Mediated Presentations Putting It All Together | |
| Presentation Aids How Presentation Aids Can Help You Messages and Media Selecting the Media Visual Design Principles Handling | |
| Your Presentation Aids | |
| Applications | |
| Developing Informative Presentations | |
| What Is an Informative Presentation? | |
| Informative Strategies Insider Secrets of Informative Presentations | |
| Understanding Persuasion What Is Persuasion? | |
| The Dynamics of Persuasion | |
| Why Does Persuasion Work? | |
| Applying Marketing Concepts to Persuasion | |
| Developing Persuasive Presentations Purposeful Persuasion Organizing | |
| Your Persuasive Presentation Fallacies of Argument | |
| Developing Special Presentations | |
| Special Presentations | |
| Introducing a Presenter Welcoming an Audience | |
| Making a Toast Delivering a Eulogy Sales Presentations | |
| Humorous Presentations | |
| Answering Audience Questions Impromptu Speaking | |
| Developing Group Presentations What Are Groups? | |
| Types of Groups Communicating in Small Groups Presenting in Virtual Groups | |
| Appendix: Sample Presentations | |
| Glossary | |
| Table of Contents provided by Publisher. All Rights Reserved. |
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